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The Rescue - A Film Review

  The Rescue is an Academy Award winning film by directors and producers E. Chai Vasarhelyi and Jimmy Chin. Like many around the world, we watched the unfolding story of 12 Thai boys and their football coach trapped in a cave. The film recaptures the tension by illustrating the risks of cave diving and the back and forth arguments as people from several nations weigh the risks involved in selecting one method or another to find the boys. Experienced divers fail. Two middle-aged cave divers from England finally find the boys alive and promise they'll be back. But how do you safely bring 13 people underwater? Discover the role of experience as courage and confidence varies from person to person. See how people from different cultures come together to help. Consider the importance of the boys' religion in their wellbeing. Think about the role of general science and medical science in the successful outcome--technology, oxygen, medication, and more. The film was released 8 October

Influence- The Psychology of Persuasion - A Book Review

Influence - The Psychology  of Persuasion  by Robert B. Cialdini Reviewed by Geoffrey W. Sutton Cialdini is a psychologist who has studied what it takes to persuade people to do act. When I consulted with parents and teachers about child behavior, I asked about commercials they remembered, which was often a fun exercise. Then I asked about influence— most admit remembering ads when in a store or buying something on impulse. My point is, businesses know they that a 30 or 60-second commercial can influence human behavior.  If you are trying to sell a product or service, protest for change, or win converts to your cause, Cialdini’s principles backed by fascinating research might be helpful. The numbers refer to the chapters in the book, Influence . 1. The Contrast Principle. When we have two experiences—one after another—the first one influences the second. Meet a mean person first and the next person will seem kinder even if they are neutral. Meet a kind and welcoming person first and th